Welcome to Total Pet

Hi, I’m Elliot — founder of Total Pet and lifelong dog owner.

Since 2019, Total Pet has been on a mission to empower dog owners with innovative, high-quality gear that makes training safer, smarter and more effective. What began as a solution to one frustrating problem has evolved into a brand trusted by thousands across the UK.

Our Beginnings: From Friction to Function

Our story began on Amazon, where we kept seeing the same issue: traditional long-line training leads simply weren’t good enough. They caused friction burns, offered little control and made recall training unnecessarily stressful — for both dogs and their people.

So, we reimagined the tool. The result? The Control Handle — a simple yet powerful innovation that gave dog owners more confidence, control and clarity during training. It transformed our long line into a bestseller, and it remains one of our most loved products today.

Why Total Pet?

Because we believe training deserves better tools. At Total Pet, everything we create is designed to help dog owners build trust, improve behaviour and strengthen the bond they share with their dogs.

Here’s what we stand for:

  • Training-First Design - We don’t follow trends. We solve real problems faced by real dog owners.
  • Innovation That Works - From integrated handles to smart materials, our gear is built for performance — not gimmicks.
  • Quality + Comfort - Our products are made to last — and to feel great in your hand every single day.

Looking Ahead

Our journey is just getting started. As Total Pet continues to grow, our focus remains the same: creating gear that makes training safer, smarter and more effective — so you can enjoy every moment with your dog.

From new training tools to natural rewards, everything we develop will be crafted with care, tested thoroughly and designed to support your progress.

Total Pet Is More Than a Brand — It’s a Way of Training

We’re here for dog owners who value connection, consistency and doing things the right way. Whether you're teaching recall, managing reactivity or simply enjoying a peaceful walk, we're proud to be part of your journey.

This is Total Pet.
Innovative gear. Trusted performance. Built for better training.